Just a few American made brands I came across while in LA last week… I met with some incredible brands that I can’t wait to share with you, but it’s also fun to discover new ones along the way! I always wonder what the sales associates and shop owners are thinking as I dig into each garment for the country of origin label… they must think I’m obsessed with care instructions!
New favorite brand: Sea NY. I’ve been following the brand for the last year or so and this season is my favorite thus far – simple, classic silhouettes with incredible detailing. If not for Shopbop‘s incredibly transparent COO labeling (love!) I’d assume these items were made in Europe… lucky for us, most of the line is made right here!
ABOUT THE DESIGNER:
Sea is a line of separates and dresses designed by lifelong friends Monica Paolini and Sean Monahan. Monahan launched the label in 2007, after a career in media and technology had run its course. Monica joined the brand in 2009, and together they design this accessible line of feminine, modern pieces, cut in a quietly provocative style. Sea clothing is unique and wearable, the sort of staples every city wardrobe needs.
A FEW OF MY FAVORITES:
all images and brand information via shopbop.
Beauty week! I’ve had so much fun discovering new American made beauty brands… check out some of my current favorites (they are always changing!) and let me know what else I should check out!
I’ve used primarily natural skincare products for years but admittedly it wasn’t until recently that I started to think about where my beauty products were made. I’ve been checking all of my labels and I found that a lot of my products were made here… but some were made in surprising places. I wanted to learn more about the industry, so I did some research and spoke with two of my favorite skincare experts, Adina Grigore of S.W. Basics and Suzanne LeRoux of One Love Organics… what I learned is that American made beauty products may be the ideal, but numerous responsible options exist. Read on to learn more about what to consider when purchasing:
Beauty products are subject to similar regulation as other production processes in a country, so look to responsible producers such as the US, the EU, Australia, and Japan for your beauty products. The EU has the strictest regulation, which can explain why ingredient lists on European products seem much longer than on other products – there may not actually be more ingredients than other products, but companies are required to list more information. Some national brands will make an EU version of a product and a version for the rest of the world – if this is the case, the EU version is likely your best option.
Product Safety + Integrity.
Exotic ingredients are frequently used in beauty products – these products typically come from developing countries, where you are more likely to run the risk of human, labor, and environmental exploitation. Focus on supporting brands that utilize fair trade ingredients, which are closely regulated and help to empower individuals around the world.
Everyone has had a bad experience with a beauty product at some time or another – by purchasing products from smaller (non-mass) companies, you have a better opportunity to speak to the maker or the company itself to learn about the product and how it will benefit you, or to share your experience and prevent other people from a similar one.
Is the brand open about the products? Is there a way to access someone to ask questions? Most smaller American made beauty brands have become incredible pioneers in terms of product and ingredient transparency and are doing far more than they are technically required to do, thus raising the bar for all brands.
All products made in China must undergo animal testing.
Big companies have million dollar advertising budgets. The amount of money spent advertising the newest lipstick or face wash is incredible. But when you are purchasing a $3 lipstick/face wash/etc., you are paying as much for what is in the lipstick as the marketing itself, which is a little scary. Conversely, when you purchase a $20 product from a smaller brand, you are most likely just paying for the ingredients and labor in the product as these brands focus less attention on marketing and more on making amazing product.
For every $1 of goods produced in the USA, an additional $1.43 is generated for the economy. It can be really, really hard to produce in America, but it’s easier to create beauty products than some other products. The more we support domestic production, the more it will grow.