The Introduction: The Reed


Tomboy Style has been one of my favorite blogs for a long, long time, primarily because the tomboy herself, Lizzie Garrett Mettler, is just so cool. In a way I will never be, but will always appreciate. (She’s also very nice!)

Lizzie recently rebranded as The Reed (the blog formerly known as Tomboy Style, a perfect tongue-in-cheek tagline, because, again, she’s cool and can do that) and has launched an e-commerce shop. Unsurprisingly, it’s pretty rad and the content and commerce align nicely, which is always difficult… I particularly liked this piece by Mikael Kennedy, an incredible photographer who also happens to be one of my favorite rug-slingers.

Part shop, part blog, and part travel site, The Reed is an online destination that combines regularly added editorial with a shop that supplies clothing and accessories you need to move well, pack smart, and look great. We hope you enjoy the site and can utilize all that it offers for your future excursions—whether that entails getting on a 13 hour flight across the Pacific or loading up the back of a wagon to go car camping a few hours north.

Some of my favorite items on the shop at the moment… I’ll certainly be checking back for more!

Mollusk Tomboy Trunks | Rattan Land Rover| Joshu + Vela Black Canvas Duffle| Ursa Major Face Wipes

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